This is indeed yet another hilarious ad by camelin and it gave a new definition to the word 'Change'..
In India,the word 'change' is used for coins or smaller denominations..which is beautifully shown in this ad where the director of the company asks for change in the company and the super-intelligent employees of the worker take it as 'Change' and they literally start taking out change from their pockets..The word 'change-meaning loose coins' is so common with everyone that even the peon understands it and takes out change..
The pun that has been used by the advertising agency in the ad is really effective and and creates an impact..This ad won a lot of awards for this and no doubt they well deserve it.
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